Farissa is an author, producer, and 20-year marketing executive. In 2008, Knox started her first
company. RLM was a full-service advertising agency that specialized in integrated marketing,
advertising and communications that solved business goals and needs. With services that spanned
market, consumer and product research, strategy, paid advertising and creative, Knox and her team
of 20+ diverse marketers, serviced clients across sectors that included Health + Wellness,
Education, Business + Financial Services, as well as Political Campaigns.

Additionally, Farissa launched WhatRUWearing (WRUW) Productions in 2012. The production
house focused on creating original television shows and films. The company’s first original show was
the reality series, PRGirl, focusing on young women in major markets living and working in the world
of fashion, beauty, and lifestyle public relations, of which Farissa is the Creator, Executive Producer
and Co-Director. PRGirl can be viewed on Amazon, Tubi and PLEX streaming platforms.

Farissa is the author of Love, Sex and Friendship: In No Particular Order, a light and bubbly memoir
capturing her twenties working, living, and loving in New York City, getting her start in advertising,
falling in and out of love- overarchingly, capturing the sparks of who she is today. Knox’s book is
currently available on Amazon, Books-A-Million and Barnes + Noble online. Knox also serves on a
series of nonprofit boards including the Joffrey Ballet Company, Cause Strategy Partners, Mikva
Challenge and True Chicago.

Farissa currently serves as the President of COACT Agency, a creative and digital marketing firm
specializing in brand development, storytelling, experiential, digital strategy, founded by Billy Dec in
2017. Joining the team in November of 2023, Knox plays a pivotal role across all pillars of the
business, supporting department leaders in efficient and effective outputs, identifying growth
areas within the business, and creating additional process + procedure for the desired growth of
the business over the next few years. In her direct management of the Accounts Department,
she is the driving force behind the success of the Account Management team as well as Client
Strategy.